About
With over two decades in the industry, I’ve honed my skills as a content editor, ensuring that every piece resonates with its intended audience. While my primary focus is on content editing, my passion for health and wellness shines through in the projects I undertake. As the CEO of Best in Hood, I’m dedicated to connecting consumers with the best local businesses. I believe in the power of genuine content, innovative digital strategies, and the potential of local enterprises. Let’s collaborate and make our local communities thrive!
Experience
Content Editor & CEO at Best In Hood
- Duration: 2018 – 2023 (Present)
- Responsibilities: Overseeing content quality, leading content strategies, fostering partnerships with local health and wellness businesses, and ensuring the platform’s growth and success.
Content Strategist at CityGems Marketing Agency
- Duration: 2018 – 2023 (Present)
- Responsibilities: Developed and executed content strategies for top-tier clients, mentored junior content creators, and played a pivotal role in increasing agency revenue through quality content.
Director of Health Content at MedInsights
- Duration: 2010 – 2018
- Responsibilities: Led a team to produce and review medical content, collaborated with healthcare professionals, and ensured content accuracy and relevance.
Medical Researcher at HealthPulse Institute
- Duration: 2003 – 2010
- Responsibilities: Conducted extensive medical research, published multiple peer-reviewed articles, and contributed to advancements in patient care.
Education
Master’s in Business Administration (MBA) with a specialization in Digital Marketing
- Institution: Stanford Graduate School of Business
- Duration: 1996 – 2000
Bachelor’s in Health Communications & Marketing
- Institution: University of California, Berkeley
- Duration: 2001 – 2003
Courses
Advanced Content Editing Techniques
- Institution: Harvard Business School Online
- Year: 2022
Leadership & Content Management Certification
- Institution: Wharton School, University of Pennsylvania
- Year: 2020
Advanced Medical Writing & Communication
- Institution: Harvard Medical School
- Year: 2015
Healthcare Leadership & Management
- Institution: Wharton School, University of Pennsylvania
- Year: 2017
Certifications
Certified Content Editor (CCE)
- Issuing Organization: Content Editing Institute
- Year: 2021
Content Marketing Certification
- Issuing Organization: HubSpot Academy
- Year: 2020
Certified Health Education Specialist (CHES)
- Issuing Organization: National Commission for Health Education Credentialing
- Year: 2004
Medical Writing Certification
- Issuing Organization: American Medical Writers Association
- Year: 2008
Skills
- Content Editing
- Digital Marketing
- Medical Research
- Health Advocacy
- Article Review & Production
- Team Leadership
- Strategic Planning
- Public Health Communication
- Data Analysis
- Patient Education
- Medical Writing