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5 Best Sewing Machine Stores in London (2026)

Independently ranked by our review of ratings, reviews and reputation · How we chose

Talise Sterling
By Talise Sterling, Goods and Shopping · ✓ Data verified July 2026 · 7 min read

A broken zip foot, a first Brother machine, a hunt for the right needle. The sewing machine stores in London on this page carry over 1,750 Google reviews between them, yet ratings still range from 4.1 up to 4.9, a wide enough spread that it pays to check which ones actually sell machines before you go.

Short answer: Ranked on volume and rating, Tea and Crafting tops this list at 4.9 across 352 reviews, though it's a craft-class studio for knitting, crochet, and candle-making, not a sewing machine retailer. Among the shops that actually sell machines, Regent Home of Sewing in Ilford (4.9, 184 reviews) and Sewing & Craft Superstore in Balham (4.5, 423 reviews) are the two genuine specialists.
Jump to a business

London's haberdashery and machine shops, ranked

# Business Rating Reviews Best for
1 Tea and Crafting | Craft Classes in Central London, Crafty Hen Parties and Unique Baby Showers 4.9 ★ 352 Craft workshops, not machine sales View ›
2 Sewing & Craft Superstore 4.5 ★ 423 Sewing machines, fabric, and haberdashery under one roof View ›
3 William Gee's Haberdashery 4.7 ★ 324 Dressmaking and tailoring supplies since 1906 View ›
4 Regent Home of Sewing 4.9 ★ 184 The genuine machine specialist, family-run since the 1970s View ›
5 MacCulloch & Wallis Ltd 4.1 ★ 470 High-end fabric and yarn, not machines View ›
5 Best Sewing Machine Stores in London (2026)

What each place is actually known for

Tea and Crafting | Craft Classes in Central London, Crafty Hen Parties and Unique Baby Showers logo
#1 Overall🕑 Open 7 days

Tea and Crafting | Craft Classes in Central London, Crafty Hen Parties and Unique Baby Showers

4.9352 Google reviews

Tea and Crafting is a craft-class studio on Maiden Lane in central London, running knitting, crochet, and candle-making workshops rather than selling sewing machines or supplies. It's included in this list for its search visibility around sewing-adjacent crafts, but honestly, it isn't a sewing machine store, and reviewers describe it purely as a class venue for hen parties, birthdays, and beginner craft sessions. If you're after a machine, skip to the specialists further down this page.

What people praise

  • Instructors, Cherry and Jane among them, get consistently praised by name
  • Beginner-friendly classes work well for total newcomers, per multiple reviews
  • Small class sizes, often under nine people, mean real hands-on attention

Worth knowing

  • Not a sewing machine or haberdashery retailer, despite topping this list on the numbers
  • Reviews describe crochet and knitting classes specifically, not sewing machine instruction
Reputation scorecardrank in London
Rating4.9 / 5
Review volume352 · 86th
Confidencehigh
Recency5 weeks ago
Info completenesssite · phone · hours
Rating breakdown94% 5-star
✓ VerifiedSource: Google

Our take: It earns the top spot on rating and volume, but we want to be straight with you: this is a craft-class venue, not where you'd go to buy or repair a sewing machine. Read it as the best crafting experience on this page, not the best machine shop.

Website+442045768131 Directions

15 Maiden Ln, London WC2E 7NG

Sewing & Craft Superstore logo
#2🕑 Open 6 days/wk

Sewing & Craft Superstore

4.5423 Google reviews

Sewing & Craft Superstore in Balham, trading online as Wimsew and the Wimbledon Sewing Machine Co, stocks Brother and Janome machines, industrial machines, needles, and a wide range of fabric and haberdashery. Staff member Nery gets singled out in more than one review for walking customers through machine functions in detail. It's one of only two businesses in this list genuinely built around selling and explaining sewing machines.

What people praise

  • Staff take time to explain machine features to beginners, named repeatedly in reviews
  • Wide fabric, button, and knitting-goods selection alongside the machines
  • Long-running Balham fixture with deep product range

Worth knowing

  • One reviewer describes the atmosphere as cold toward some customers, worth being aware of
  • Stock of certain items, like cross-stitch fabric colours, has reportedly narrowed over time
Reputation scorecardrank in London
Rating4.5 / 5
Review volume423 · 92th
Confidencehigh
Recency8 weeks ago
Info completenesssite · phone · hours
Rating breakdown73% 5-star
✓ VerifiedSource: Google

Our take: A genuine machine specialist with the product range to back it up. The customer-service complaints are worth weighing, but the core offer here is exactly what a sewing-machine shopper needs.

Website+442087670036 Directions

300 Balham High Rd, Tooting Bec, London SW17 7AA

William Gee's Haberdashery logo
#3🕑 Open 5 days/wk

William Gee's Haberdashery

4.7324 Google reviews

William Gee's Haberdashery has operated in London since 1906, now based on Forest Road, selling dressmaking, tailoring, and sewing supplies rather than machines specifically. Its site lists an extensive catalogue of bindings, elastics, zips, and notions built for dressmakers and tailors. Reviewers who mention sewing classes suggest the shop also runs workshops, though the core business is clearly supplies rather than machine sales.

What people praise

  • Long history and deep notions catalogue, elastics, zips, bindings, all in one place
  • Staff responsiveness stands out, one reviewer describes a same-day order correction and refund
  • New East London location gets praised as an easier alternative to Oxford Street haberdashers

Worth knowing

  • Primarily a supplies and notions retailer, not a machine specialist
  • One reviewer found till-side service dismissive, though staff elsewhere were described as knowledgeable
Reputation scorecardrank in London
Rating4.7 / 5
Review volume324 · 81th
Confidencehigh
Recency4 weeks ago
Info completenesssite · phone · hours
Rating breakdown83% 5-star
✓ VerifiedSource: Google

Our take: Excellent for dressmaking notions and supplies with over a century of history behind it, but go elsewhere if a machine itself is what you're shopping for.

Website+442072542451 Directions

2a Forest Rd, London E8 3BY

Regent Home of Sewing logo
#4🕑 Open 5 days/wk

Regent Home of Sewing

4.9184 Google reviews

Regent Home of Sewing is a family-run sewing machine shop in Ilford, selling and repairing sewing, embroidery, quilting, and industrial machines, alongside fabric and haberdashery. Reviewers describe multi-decade relationships with the family behind the counter, some say they've shopped there since the 1970s. It's a dedicated sewing-machine business in the truest sense on this list, matched only by Sewing & Craft Superstore.

What people praise

  • No hard-sell approach to machine purchases, reviewers specifically note this
  • Free home delivery and setup mentioned for at least one machine purchase
  • Repair service alongside sales, staff member Jon gets named repeatedly for embroidery-machine expertise

Worth knowing

  • Closed Mondays and Sundays, per its listed hours
  • Smaller review base than the top two names on this list
Reputation scorecardrank in London
Rating4.9 / 5
Review volume184 · 75th
Confidencemoderate
Recency3 months ago
Info completenesssite · phone · hours
Rating breakdown95% 5-star
✓ VerifiedSource: Google

Our take: The most genuinely specialist shop here, family-run, machine-focused, and repair-capable. If you want one name to call for an actual sewing machine, this is it.

Website+442084780669 Directions

6 Chapel Rd, Ilford IG1 2AG

MacCulloch & Wallis Ltd logo
#5🕑 Open 6 days/wk

MacCulloch & Wallis Ltd

4.1470 Google reviews

MacCulloch & Wallis is a Poland Street fabric and haberdashery shop popular with fashion students and professionals developing collections, stocking yarn, fabric, buttons, and trims rather than sewing machines. Reviewers describe visiting multiple times during a single project, first to research textiles, later to buy in bulk. It's the highest review volume in this list, though several recent reviews raise concerns about customer treatment.

What people praise

  • Deep fabric and yarn selection favoured by fashion students and professionals
  • Extensive button wall gets specific praise from at least one reviewer
  • Well-presented, if slightly cluttered, in-store experience

Worth knowing

  • Not a sewing-machine retailer, the focus is fabric, yarn, and trims
  • Several recent reviews describe uncomfortable treatment of customers of colour, worth being aware of before visiting
  • Highest review volume in the group but also the lowest average rating
Reputation scorecardrank in London
Rating4.1 / 5
Review volume470 · 97th
Confidencehigh
Recency5 months ago
Info completenesssite · phone · hours
Rating breakdown63% 5-star
✓ VerifiedSource: Google

Our take: A fabric and yarn destination first, not a machine shop. Worth knowing before you visit if a machine, not fabric, is what brought you here.

Website+442076290311 Directions

25-26 Poland St, London W1F 8QN

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How we scored these five

Rating is the live Google average for each business. Review volume shows how many customers actually left feedback, a bigger number means a steadier signal. Confidence weighs the two together. Recency checks how current the reviews are. None of these figures can be bought, and being included here doesn’t mean a business is actually a sewing machine retailer, we’ve flagged where that’s not the case.

What does a sewing machine cost in London? (2026)

We don’t have a verified, current source for London sewing-machine prices across brands and models, so we won’t invent figures. Cost depends heavily on whether you’re buying a basic domestic machine, an embroidery machine, or an industrial one, and whether setup and a lesson are included. Ask Regent Home of Sewing or Sewing & Craft Superstore for a quote against your specific needs, both stock multiple brands and price points.

Across London and into Essex

This list spans central London, Balham, East London, and out to Ilford in Essex, so there’s a genuine spread for anyone searching sewing machine shop near me. If a class rather than a purchase is what you want, Tea and Crafting’s central London location is the easiest to reach.

What to ask before you buy or book

  • Do you sell machines, or is your focus fabric and notions?
  • Which brands do you stock, and can I try before I buy?
  • Is setup, delivery, or a first lesson included with a machine purchase?
  • Do you repair machines as well as sell them?
  • For classes, what skill level is the session built for?
  • Is there a warranty on machines, and where do I get it serviced?

Frequently asked questions

Are these rankings paid?

No. Rankings come from public Google data. A business can pay to be a Featured Partner (badge and top placement), but that never changes another business’s score or position.

Is Tea and Crafting actually a sewing machine shop?

No. It’s a craft-class studio running knitting, crochet, and candle-making workshops. It ranks first here on rating and review volume, but it doesn’t sell sewing machines, we’ve flagged that clearly above.

Which of these actually sell sewing machines?

Regent Home of Sewing and Sewing & Craft Superstore are the two genuine machine retailers in this list. William Gee’s Haberdashery and MacCulloch & Wallis focus on fabric and notions rather than machines.

How did you choose these five?

We pulled Google’s public data for businesses ranking on sewing-machine and haberdashery searches in London, then checked what each business’s own site and reviews actually describe.

How often is this updated?

We last verified ratings and review counts in July 2026. Treat the numbers as a snapshot rather than a live feed.

The bottom line

For an actual machine, call Regent Home of Sewing or Sewing & Craft Superstore, they’re the two names here genuinely built around machine sales and repair. For fabric, notions, or a craft-class afternoon, William Gee, MacCulloch & Wallis, and Tea and Crafting each cover a different piece of that instead.

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